Sushant Singh Rajput refuses a fairness advertisement

By Sahej Marwah | January 12th, 2018

Lately, a lot of celebrities are refusing to do fairness advertisements as they do not find it ethical enough. Another such actor to refuse a fairness advertisement is Sushant Singh Rajput. The 31-year-old actor turned down a 15cr advertisement simply because it was a fairness product.

A source said, "Sushant doesn't believe in endorsing such products. So, despite it being a lucrative offer, he immediately turned it down. He feels that he needs to be responsible about the kind of products he lends his face to, as several people look up to him”.

Sushant Singh Rajput also exclaimed his thoughts on this and said, "As responsible actors, it is our duty to not indulge in sending out incorrect messages. We should not, in any way, endorse or promote the ideology of preferring one skin tone over another."

Don’t you think actors like this are breaking stereotypes in the country? Let us know in the comments below.